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product-launch

A Claude Code skill that turns launch day into one next action at a time.


Star this repo    Follow @longevityboris


Claude Code   License: MIT   PRs Welcome   Agent Ready


Drafts platform-specific copy. Pre-fills submission URLs. Tracks state across sessions. Emits structured form schemas so browser-automation agents can fill launches directly. Built for people who've opened 17 tabs and forgotten why.

Install | How It Works | Features | Agent Integration | Contributing

Why This Exists

Launching is easy to start and hard to finish. Twenty open tabs, five accounts, unclear order, no memory of what's done. Every session you rebuild the whole plan from scratch.

This skill keeps the state for you. It shows one next action at a time. It pre-fills every submission form that supports URL parameters. For the ones that don't — Product Hunt, HuggingFace, BetaList — it hands a browser-automation agent a structured JSON schema and tells the agent exactly which fields to fill.

It also enforces the anti-AI-slop ban list on drafted copy, because Hacker News and Reddit can smell "leverage" and "seamlessly" from three subreddits away.

Before vs After

Without With product-launch
20 open tabs, unclear order One next action at a time
Copy that sounds like a press release Anti-AI-slop ban list enforced
Same pitch pasted on every sub 19 per-channel copy templates
"What did I post yesterday?" Persistent state across sessions
Write your own form-filling code Machine-readable JSON schemas for agents
Forget which platforms ban gh CLI submissions Skill knows, uses pre-filled URL path

Install

git clone https://github.com/199-biotechnologies/product-launch.git ~/.claude/skills/product-launch

That's it. Claude Code discovers skills in ~/.claude/skills/ automatically. Trigger by typing /product-launch, or by saying things like "help me launch my product", "where should I launch", "Show HN prep", or "Product Hunt launch plan".

How It Works

┌───────────────────────────────────────────────────────────────────┐
│  1. You say: "help me launch my Claude plugin"                    │
│                                                                   │
│  2. Skill picks the right playbook:                               │
│     oss · saas · ml · claude-plugin · cli · mobile · newsletter   │
│                                                                   │
│  3. new_launch.py  →  ~/.claude/launches/<slug>/                  │
│                       ├── launch.json                             │
│                       ├── copy/<channel>.md  (drafted per channel)│
│                       └── assets/                                 │
│                                                                   │
│  4. status.py      →  "next 1–3 actions" every session            │
│     prefill_urls.py → pre-filled HN / Reddit / GitHub issue URLs  │
│     open_tabs.py   →  opens them in batch                         │
│                                                                   │
│  5. form_schema.py →  structured JSON for automation agents       │
│     (browser-use, playwright MCP, Claude computer-use)            │
│                                                                   │
│  6. Delegates to existing skills:                                 │
│     xmaster · email-cli · mailing-list-cli · github-optimization  │
│     canvas-design · chatgpt-image · humanise-text · design-identity│
└───────────────────────────────────────────────────────────────────┘

Every script supports --json. Nothing runs without your explicit "go" on public-facing posts.

Features

Area What you get
Product types 7 sequenced playbooks: OSS repo, SaaS, ML model, Claude plugin, CLI, mobile app, newsletter
Channels 30+ platforms with rules, timing, karma thresholds, and CoC gotchas documented
Copy templates 19 per-channel drafts — Show HN, Product Hunt, 11 Reddit subs, X thread, README hero, launch email, awesome-list issue, LinkedIn, Dev.to
Pre-filled URLs HN submit, Reddit submit, GitHub issue templates, Dev.to editor, LinkedIn share, mailto
Persistent state ~/.claude/launches/<slug>/launch.json — resume any session with status.py
Agent outputs agent_info.py (capability manifest), form_schema.py (form fields + asset paths + checklists)
Delegation Hands X to xmaster, email to email-cli, newsletters to mailing-list-cli, README to github-optimization, OG images to canvas-design
Anti-AI-slop Ban list enforced on drafted copy — "leverage", "seamless", "game-changer", etc.
Launch wisdom 13 curated insights from real 2026 launches (Yongfook, Velo, TextCortex, etc.)

Agent Integration

Other agents — browser automation, orchestrators, schedulers — can consume this skill without parsing human prose. Every script emits structured JSON.

python3 scripts/agent_info.py                   # capability manifest
python3 scripts/form_schema.py <slug>           # all channels, agent-ready
python3 scripts/form_schema.py <slug> --channel product-hunt
python3 scripts/status.py <slug> --json         # state + next_actions[]
python3 scripts/prefill_urls.py <slug> --json   # URL-encoded submission links

form_schema.py returns per channel:

{
  "channel_id": "product-hunt",
  "submission_method": "form",
  "url": "https://www.producthunt.com/posts/new",
  "fields": [
    {"name":"tagline","value":"...","max_length":60,"selector_hints":["input[name='tagline']"]}
  ],
  "assets_required": [
    {"type":"image","role":"thumbnail","path":"/.../ph-thumbnail.png","constraints":{"width":1270,"height":760}}
  ],
  "pre_submit_checklist": ["launch scheduled Tue/Wed/Thu 12:01 AM PT", "..."],
  "post_submit_actions": [{"action":"post_first_comment","delay_seconds":120,"value":"..."}],
  "human_review_required_before_submit": true,
  "delegated_to": null
}

A browser-automation agent reads fields[] and assets_required[], fills the form, verifies the checklist, and either submits or surfaces for user approval depending on human_review_required_before_submit.

What's Inside

product-launch/
├── SKILL.md                    # Skill definition — triggers, workflow, hard rules
├── references/
│   ├── platforms.md            # 30+ platforms: URL templates, rules, timing, reach
│   ├── content.md              # Copy patterns, hook templates, anti-slop ban list
│   ├── playbooks.md            # Sequenced playbook per product type
│   ├── checklists.md           # Pre / day / post launch
│   └── launch-wisdom.md        # Curated 2026 insights from real launches
├── scripts/                    # Python stdlib only — no deps
│   ├── new_launch.py           # Scaffold a launch
│   ├── status.py               # Next-action tracker
│   ├── prefill_urls.py         # Generate pre-filled submission URLs
│   ├── open_tabs.py            # Batch-open pre-filled tabs
│   ├── agent_info.py           # Capability manifest for other agents
│   └── form_schema.py          # Structured form schemas for automation
└── templates/                  # 19 per-channel copy templates

Hard Rules the Skill Enforces

  1. Never posts publicly without explicit user approval
  2. Respects platform Codes of Conduct — awesome-claude-code bans gh CLI submissions, the skill knows this and uses the pre-filled URL path instead
  3. No public upvote-ring coordination (HN/PH detect and ban)
  4. Pre-fills forms, never auto-submits to public destinations
  5. One next action at a time — surfaces 1–3 max, never 20

Contributing

PRs welcome. Especially: new platform specs in references/platforms.md, new channel templates in templates/, new form schemas in scripts/form_schema.py. See CONTRIBUTING.md.

License

MIT.


Built by Boris Djordjevic at Paperfoot AI


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