Marketing-OS SEO

AI-native SEO toolkit for the LLMO era.

v1.1 provides a semver-stable core API on top of @start-x-work/mos-kit, plus CLI and Web UI. The toolkit focuses on diagnosis, evaluation, and editable planning artifacts. It does not automate publishing or generate final content on behalf of the user.

思想・境界線・v0.1 の約束は manifesto / SEO 編 およびハブ全体 manifesto を参照。

Install

Run without installing:

npx @start-x-work/mos-seo audit site https://example.com --format json

Or install globally:

npm install -g @start-x-work/mos-seo
mos-seo audit site https://example.com

v1.0 CLI Features

• LLMO/AEO診断 / LLMO/AEO Audit: mos-seo audit llmo <url>
• サイト診断・内部対策 / Technical SEO Audit: mos-seo audit site <url>
• コンテンツ制作支援 / Content Brief Generator: mos-seo content brief <topic> [--lang ja|en|...] [--model gemini|openai|anthropic]
• キーワード調査(コア) / Keyword Intent Mapper: mos-seo keyword map <seed> [--volume] [--lang ja] [--model gemini|openai|anthropic]

All commands support --format json; table is the default and markdown is also available. Use --quiet to suppress the optional Marketing-OS footer line. See docs/USAGE.md for full examples.

Quickstart: docs/QUICKSTART.md — CLI, Web BYOK, GSC 連携手順

Web UI

https://marketing-os-seo.pages.dev

AI キーと GSC OAuth は BYOK（ブラウザ sessionStorage）。運営側 Secrets 不要。

Packages

• packages/core — semver-stable SEO API (v1.1+), built on @start-x-work/mos-kit
• packages/cli — mos-seo command line interface
• packages/web — Cloudflare Pages Web UI
• shared foundation — @start-x-work/mos-kit

Development

pnpm install --frozen-lockfile
pnpm lint
pnpm build
pnpm test
pnpm typecheck

Run the local CLI:

node packages/cli/dist/index.cjs audit site https://example.com --format json

Environment

.env is intentionally ignored. Use .env.example as a reference and configure secrets locally.

• GEMINI_API_KEY — default provider for content brief and keyword map
• OPENAI_API_KEY — optional, for --model openai
• ANTHROPIC_API_KEY — optional, for --model anthropic
• GSC_CLIENT_ID, GSC_CLIENT_SECRET, GSC_REFRESH_TOKEN — optional, for CLI volume estimates with --site-url

OSS vs Commercial

OSS (this repo)	Commercial Marketing-OS
Diagnosis, briefs, keyword mapping	Org-wide workflows, AI CMO
CLI / Web / library (Apache-2.0)	SLA-backed operations & BPO

Boundary: manifesto

License

Apache-2.0. See LICENSE.

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🔗 marketing-os.jp / https://marketing-os.jp